STANLEY is a unique brand for our company in that it is not owned and operated by Pinnacle Climate Technologies. The STANLEY brand styling is controlled by Stanley Black & Decker, Inc. This well-known hardware name is licensed out to Pinnacle to use on its fans and heaters. In 2020, a new style guide was released for the STANLEY brand. This required relearning the branding and implementing it into an overhaul of all STANLEY projects.